Austrian architect (1870–1933), pioneer of modern architecture, rejecting ornamentation.
Born in Brno, Loos studied in Vienna and traveled to the USA, influencing his minimalist approach. He worked across Central Europe.
Loos championed functionalism, famously criticizing ornamentation as wasteful, advocating for clean, purposeful design.
Loos’ rejection of ornamentation shaped modernism, influencing Le Corbusier and Mies van der Rohe.
Le Corbusier (related architect), Mies van der Rohe (related architect), Facade (element), Modern (period)